The Great Paper Caper by Oliver Jeffers
Described by Oliver Jeffers as “A thrilling tale of mystery, crime, alibis, paper planes, and a bear who wanted to win.” This book is illustrated beautifully through humor, Jeffers ‘childlike’ type and lovable characters. I love the animals stick figure legs and the sky always changing bold colors. It was nearly impossible for me to choose a favorite among Jeffers books-so I must cheat my “3” favorites list here and mention two more titles by Jeffers, The Incredible Book Eating Boy and This Moose Belongs to Me. Though lets be honest, they are all great!
Continue reading “A Few of our Favorite Things: LL’s Illustrated Children’s Books”
Wool is an American artist famous for his black and white stenciled letter word paintings, Wool forms words and phrases in a grid style that breaks typography and word pattern rules, removing space, punctuation and vowels leaving the viewer to make sense of it. Known also for his abstract work, Wool pushes the limits of painting using of a variety of mediums and tools for mark-making. I am inspired by his ability to move beyond the standard rules and create art that grabs your attention and requires thought to decipher the work.
Continue reading “A Few of Our Favorite Things: KR’s Type Artists”
Regardless of the size of your company, having a functional website is a critical foundation. Whether you’re working on a redesign or developing your website from scratch, you should pay attention to and focus on the content of your site. Having a functional and attractive website will only get you so far. People often neglect the importance of having pertinent and well-written content.
What you should write—be clear and quick
When writing for your website, make sure it is clearly written and conveys consistent messaging for your brand and personality. Although it’s important to incorporate a personal touch, you should avoid getting too wordy. People have a short attention span when it comes to browsing a website versus reading a blog or online article. With articles, people have a preconceived idea of what they will be doing and expect to dedicate some time to reading. With most websites, on the other hand, people want to be able to get in and get out. It has been reported that people will spend as little as 20 seconds on your site to determine if it’s worth their time or not. If they can’t find what they’re looking for quickly, they will move on and look elsewhere.
Continue reading “Generating Effective Website Content”
There may be existing features in the company’s current site construction that were optimal at one point, but that now may be working against you. There may also be new strategies that simply work much better in achieving desired results.
Get back to basics…Ask yourself if you need a redesigned website.
- Is your site responsive?
- Has your company evolved and your website needs to catch up?
- Does your website show up on Google?
- Can your client easily contact you from your site?
- What is the first impression your potential clients get from your current site?
- Does your current site accurately represent your company?
- Can you manage the site content?
- Is the user experience a positive one?
Let’s give your visitors exactly what they are looking for. First, step back and think about what your goals are. Let’s lay down a path to follow. Second, look at the content you already have on your site. What can you use for the new site and what new material will be needed? What information can we leave out? Third, let’s sit down and talk about your site history, performance, goals and viable directions. It may just be the right time to redesign your website.
Photos by Plotr Redlinski for the NY Times
191st Beautification Project/NYC
Check out more mural art images here
Six artists out of hundreds who applied, were selected to turn one of the longest (a 5 minute walk) and scariest tunnels into a beautiful, colorful work of art. Once dark and dirty, the city decided to turn this tunnel leading to a subway entrance into an inspiring, eye-opening walk. The walls went from a pale yellow to a colorful, geometric mural. Andrea von Bujdoss, the art duo Jessie Unterhalter & Katey Truhn, Nick Kuszyk, Nelson Rivas, and Fernando Carlo, Jr. were the selected local artist chosen for this project, and they did not disappoint.
Continue reading “A Few of Our Favorite Things: Mural Art”
Inspiration is all around us every day. It may be something as simple as a pattern we see or something more complex and integrated. Inspiration can strike at any time, and we don’t often realize how it is affecting our work. How do you keep your creative juices flowing? Lets take a look at a few things that can help.
I know when I first heard people tell me this; I had no idea what they were talking about. Once I understood that designing in a vacuum was like designing in the dark, it all made sense. Designing without inspiration (or vision) IS designing in a vacuum.
far left image by Katherine McMahon, top far right by Pranav Mehta, others can be found on oleknyc.com
Yarn bombing, guerrilla crochet, whatever you prefer to call it, it’s a thing. A big thing to the Brooklyn based textile artist known as Olek. The Polish born artist arrived in New York with nothing but a backpack and $50 to her name. Now she has her work shown all around the world. Her goal is to produce work to share with the public. It is not only decorative, beautiful and colorful, but there to draw attention to important social and political issues being faced around the world. “I think there is no line between life and art. Everything is connected.” ~Olek
Continue reading “A Few of Our Favorite Things: Street Artists”